Since Harrah Entertainment purchased the World Series of Poker, advertising officials have been highly proactive in driving for sponsorship opportunities for the largest poker event in the world. It was announced on Thursday that the WSOP and the online gaming developer Zynga have joined forces to push the WSOP brand name even further into the worldwide consciousness, and cement its place as the biggest tournament in the game.
Zynga developed a free Texas Hold’em application on Facebook, that is one of the top game applications on the social bookmarking tool and features over twelve million monthly active users. They will be offering two seats to the $10,000 Championship Event of the WSOP. Zynga will host several “Shootout” tournaments via their online application with a sizeable prize package for the two winners of the event. The “Shootout” tournaments begin on June 8th and end on June 22nd.
Eighteen of the winners from these tournaments will be randomly selected to play in the Final Showdown on June 29th and 30th and the final two will be determined on July 1st, in time for the opening of the Championship Event on July 3rd. The WSOP package will include roundtrip airfare to Las Vegas, three nights’ accommodations at the Rio All Suite Hotel and Casino, a backstage tour of the WSOP venue and a day pass to the VIP player’s lounge.
Promotions like this are becoming more common in the market and should stay up to date with what is being promoted to increase your chances of realising the dream.